Deep Sea Angling reacts to the Social Media explosion

Social Media

The world is getting smaller and smarter. The internet, cellular phones and computers are responsible for accelerating and revolutionising the way the world collaborates and conducts business today. Social media and web 2.0 applications are the big drivers of this evolution.

The term Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue, by allowing for the creation and exchange of user-generated content. Social media can take on many different forms, including collaborative projects like Wikipedia, blogs and microblogs like WordPress and Twitter, content communities like YouTube and social networking sites such as Facebook.

Statistics released on these social networks are mind boggling. Facebook alone has more than 750 million active users. These users spend more than 70 billion minutes on Facebook every single month. More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) is shared each month and people on Facebook install 20 million applications every day.

Twitter and YouTube each has more than 100 million active users. YouTube receives more than 2 billion hits per day and Twitter satisfies more than 200 million tweets per day. WordPress, one of many blog publishing applications, currently has 55 million unique sites with 285 million people viewing an average of 2.5 billion blogs every month.

During the past year, I have been following an international billfish report on Twitter. This mechanism enabled me to track all the international tournaments and billfish catch reports in detail. In addition, this Twitter profile have kept me up to date with all the granders (marlin over 1000lbs) that have been caught across the world. Eleven granders for 2011 to date, you can see them on the Mpumalanga Deep Sea Angling Facebook fan page – content is king!

The South Africa Deep Sea Angling Association (SADSAA) runs their website on a social networking platform called JomSocial. The platform gives its members the opportunity to collaborate via forums, upload their photos and to read blogs amongst other things.

The Mpumalanga Deep Sea Angling Association (MDSAA) runs their website on WordPress. The platform connects to various social media platforms including Twitter and Facebook. MDSAA has also recently created a Facebook fan page and a Twitter account. The aim is to keep fellow anglers and any other interested parties informed with real time tournament reports and to share interesting and relevant information.

Join the conversation by liking our Facebook fan page and following our twitter account today! You will receive live feeds during the Mercury OET Bill & Gamefish Tournament and also the Tri-facet SADSAA National Championships.

Social networking is the future. It will help the world to understand the sport we love and bring new people into Deep Sea Angling. Pro anglers across the world publish in as many venues as possible to benefit sponsors and fans. People need the content; they live vicariously through your information – They want to follow you…

There’s an old saying between anglers which states – “if your line’s not in the water, you won’t catch fish”. The same goes for social networking, you will be left behind if you don’t get into it…

MDSAA Facebook Page

MDSAA WordPress Page

BillfishReport Twitter Page

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